The Interview That Left Everyone Shaking Their Heads

The Interview That Left Everyone Shaking Their Heads

If an interview doesn’t serve you or your organization, don’t do it! That’s the advice we have been giving our clients for decades. Apparently, no one gave Emily Kohrs that same advice. Kohrs was the foreperson of the Atlanta grand jury that investigated whether...
There’s No Victory in a War of Words

There’s No Victory in a War of Words

When you are holding a news conference or giving an interview, can you always trust reporters to stick to the topic at hand? Anyone who has dealt with the media understands the answer is “absolutely not.” When you get a question that derails you from your topic, stay...
Inappropriate Anger Drowns Out Message

Inappropriate Anger Drowns Out Message

When speaking in public, whether it’s a presentation, news briefing, or speech, it’s vital to maintain control of your emotions. For example, showing anger in most public settings not only distracts from your key messages, but can drown them out altogether. That’s why...
When Insulted, Smile and Stay Calm!

When Insulted, Smile and Stay Calm!

So, you’re holding a news conference, giving serious answers to serious questions, when a reporter raises a topic that can best be described as insulting and irrelevant. Should you get angry and raise your voice in indignation? Nope. How about ending the news...
If You Must Use Jargon, Explain What It Means!

If You Must Use Jargon, Explain What It Means!

It’s no secret to our Terri Ammerman Group clients that we highly discourage the use of jargon in interviews, news briefings, and presentations. Confusing jargon words, phrases, and acronyms used within a company or industry, are rarely understood by the general...