When the Message Matters
The Ammerman Experience is a communications skills development firm that does one thing and one thing only: we show people how to effectively and confidently reach and influence others through the spoken word.

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As a leading communication skills development firm, The Ammerman Experience pioneered a wide range of interactive workshops and training sessions designed to show people how to face the media, manage crisis situations, speak at public meetings, and deliver effective sales, analyst, and other business related presentations. Through our quarterly newsletter, the Advisor, we share some of our expertise in these areas.

New Trends in IR Communications

Published: Feb 18, 2014

Yahoo Q2 2013 EarningsAs a consulting firm that helps publicly traded companies prepare for their quarterly earnings conference calls, we’re always on the lookout for new trends in investor relations communications.

 

One such trend is the increasing use of video. Although phone conference calls are still the norm, more and more companies are conducting, or preparing to conduct, their quarterly analyst briefings via video. This approach adds a whole new non-verbal dimension to these important briefings. Of course, it also begs this question: If your company uses video (or plans to do so), are your executives ready for prime time? In other words, how solid are their visual communication skills?

 

And speaking of earnings calls, recent research indicates that 75 percent of long-term investors want a company’s earnings calls to be available on the website for a full year. How long does your company archive its earnings calls?

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Our newsletter, the Advisor, is full of information on how to face the media, manage crisis situations, speak at public meetings, and deliver effective presentations.

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